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Best buy logo font8/10/2023 Legibility and readability are more readily quantifiable than mood, so it’s best to address that first.Ī key things to remember is that there’s no one “right” font for your business logo design. One way to address this is to break down the font selection process into objective and subjective parts. This is easier said than done, and in design, each of these elements demands a certain degree of independent consideration. Appropriateness (connection with the audience).Whatever may be the case, the font you choose for your logo needs to strike a good balance between: If you’re the business, you’ll know how you want your audience to feel if you’re a designer, this directive will come from your client. The reaction is your goal, and it’ll guide you in your designing process. One of the first things to do when choosing a font is determine how you want your audience to react to the text.
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